Nepal Tourism Board (NTB) along with 6 travel trade companies participated in the Vakantiebeurs Holiday Fair 2010 held at Utrecht in the Netherlands from 12-17 January, 2010.

The Vakantiebeurs Holiday Fair 2010 is the largest consumer travel fair and the world's largest trade event in the Benelux region. The main theme of the Holiday Fair 2010 was "Meet the locals" where the visitors had opportunities to meet with exhibitors and have first hand information.

According to an estimate, between 120,000-130,000 travel enthusiasts visited the fair of which 13,058 were trade visitors. The first day was exclusively reserved for the trade people.

During the fair, NTB organised a multimedia presentation for the visitors regarding overall Nepal's tourism products and Nepal Tourism Fair.

After the multimedia presentation, a quiz programme was organised where the audiences were quizzed on Nepal's tourism in order to generate curiosity among the potential visitors to Nepal.

Visitors at Nepal stall inquired on safety, adventure tourism, tourism activities in Nepal and Nepal Tourism Year 2011 (NTY 2011).

According to the NTB, visitors were more interested in knowing availability of direct flight connectivity to Nepal. Currently Arke Fly operated by TUI Holland International of the Netherlands links Dutch capital of Amsterdam to Kathmandu.

Various information in the form of Dutch and English Travelers Information, CDs, posters, brochures, booklet on Nature and Culture were distributed from the Nepal Stall. The Nepal Stall was decorated by flexes showcasing various tourism activities such as Nature, Culture and Adventure. nepalnews.com

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